RELATED · SERVICES
What each price buys
Scope before numbers: the four service pages detail the workstreams, the method and the first 90 days behind every line of this list.
Lazor Digital / Pricing
Pricing · Published in full
The full price list, no sales call required.
Most agencies make you book a call to learn what anything costs. Ours are on this page: every service, every tier, what moves a price up or down, and the terms attached. The proposal you get after the free audit uses exactly these numbers, in Canadian dollars, with no long-term contract behind them.
Prices in CAD · US prices in USD
No setup fee · no long-term contract
Ad budget paid direct, never marked up
The price ledger
Published
Business website · one-time, fixed quoteFrom $3,500
SEO & AI search · monthlyFrom $1,200/mo
Review Engine · profile & reviews$500/mo
Ads management · three tiers$1,500–$4,000/mo
Automation audit · one-time$500
Long-term contractNone
This page is the price list your proposal is written from.
Not a teaser, not a "starting at" that doubles on the call: if a number here ever differs from your proposal, the audit explains the difference in writing before you sign anything.
01The short answer
Direct answer
Lazor Digital publishes its full price list. Websites start at $3,500 one-time, as a fixed quote agreed in writing. SEO & AI search (GEO) starts at $1,200/mo, month-to-month. Google & Meta Ads management runs in three tiers, Starter $1,500/mo, Growth $2,500/mo, Scale $4,000/mo, with the ad budget paid by the client directly to the platforms and never marked up; ads and SEO combine as SEO + Ads together at $3,700/mo. AI automation is priced in three parts: a $500 audit, builds at $2,500–$5,000 fixed, and a $1,500/mo retainer. The Review Engine, Google Business Profile management plus automatic review requests, is $500/mo standalone and is included inside the SEO retainer. A capped pay-per-lead pilot is priced per qualified lead. Prices are in Canadian dollars, with US prices listed separately in US dollars; there is no setup fee and no long-term contract.
Two kinds of price, nothing else. One-time fixed work, a website, an automation build, is quoted once, in writing, before it starts, and the quote is the invoice. Monthly services, SEO, ads management, the automation retainer, run at the published rate, and stop when the monthly report stops earning them. The terms are one policy everywhere: ads management starts with a 90-day initial plan, then runs month-to-month; SEO and the automation retainer are month-to-month from day one. There is no third kind: no hourly billing that rewards slowness, no percentage-of-spend fee that pays us more when you waste more, no setup fee hiding in front of the real price.
Why agencies hide prices, and why we don't. Hidden pricing lets the number be fitted to the prospect instead of the work. Publishing filters both ways: if these numbers don't fit your business, you learn it in two minutes here instead of forty minutes on a call; if they do, the first conversation is about scope and sequence.
Field note · Pricing · Oct 2026
In the Winnipeg market we benchmarked, almost no competitor publishes a full price list. The prices were already on every service page of this site; here they are collected with the terms and the arithmetic in one place.
02The full price list
Every service, every price
The same figures as the homepage and every service page, collected in one table. Each row links to the service page with the full scope.
Website Design
From $3,500One-time · fixed quoteMobile-first site that turns visitors into calls and bookings. Live in 3–4 weeks, SEO-ready, WordPress, Shopify or custom code. E-commerce builds and large rebuilds are quoted fixed the same way, after the free audit sizes the scope. Website design and builds, in full →
Care & Hosting, custom code sites
$100/moCAD · month-to-monthFor custom code sites we build: managed hosting on CDN infrastructure, security updates, backups, uptime monitoring, small content edits and priority production of new pages. The domain and the code belong to you; if you leave, the site is yours to take, with a full export on request. Website design and builds, in full →
SEO & AI Search (GEO)
From $1,200/moMonth-to-monthGoogle, Maps and AI-answer visibility: technical SEO, Google Business Profile, local pages written without doorway copies, and content that gets cited by ChatGPT and Google AI Overviews. Reported in calls and citations. SEO and AI search (GEO), in full →
Review Engine
$500/moMonth-to-month · standaloneGoogle Business Profile management, categories, services, photos and posts, plus review requests that run themselves: a finished job or a paid invoice in your CRM triggers the same SMS and email to every customer, with a direct Google link; you are alerted on each new review, every review is answered, and a monthly report shows the count, the rating and response times. We ask every customer. We never filter, incentivize, or write reviews. Included inside the SEO & GEO retainer above; this is the standalone price for businesses not on it. SEO and AI search (GEO), in full →
Includes call tracking
$1,500 · $2,500 · $4,000/moStarter · Growth · Scale + ad budget
Google & Meta Ads
Full management with call tracking, landing pages and monthly revenue reporting, tier detail in the next section. Your ad budget is separate and paid by you directly to the platforms. Google and Meta ads, in full →
Photo & Video Production
Per projectPriced after a short briefPhoto & video production: priced per project after a short brief. Website and advertising shoots by Lazor Production, our in-house production team.
AI Automation
Audit $500 · Build $2,500–$5,000Retainer $1,500/moThe AI Receptionist answering every call 24/7, missed-call text-back in 60 seconds, AI follow-up, reminders, CRM sync and review requests, built on n8n, Make and OpenAI, in your accounts and owned by you. AI automation and lead follow-up, in full →
SEO + Ads together
$3,700/moAds Growth $2,500 + SEO $1,200Paid leads this month, organic compounding behind them, the combination most established clients end up on. It is the two published prices added together, nothing more exotic than that.
Pay-Per-Lead Pilot
Per qualified leadCapped pilot · terms in writingNo retainer. You pay only for qualified leads in your service area; the definition of "qualified" is agreed before launch, and the per-lead price is set in the audit for your market and trade. How the pilot works →
US prices (USD)
US dollarsFor clients on US city pagesThe same list in US dollars, exactly as published on our US city pages: SEO & AI search from $1,500/mo; websites from $3,000; ads management $1,000 / $2,000 / $3,500 per month by tier; SEO + Ads together $3,500/mo; Review Engine $400/mo. Automation is unchanged: a $500 audit, builds at $2,500–$5,000 and a $1,500/mo retainer.
Not included, ever: long-term lock-in, marked-up ad budgets, or fees that appear after the proposal. Ad budgets are paid by you directly to the platforms.
Minimum ad budget: $1,000 USD per month, paid by you directly to Google and Meta. The free audit may recommend more for a competitive market; it never recommends less. If your market cannot support 30–50 tracked conversions a month, we will tell you ads are the wrong buy right now.
03Ads tiers
What the three ads tiers actually buy
The tiers differ by channels and scope, not by how carefully the account is run. Tracking, landing pages and the monthly report are in every tier.
Starter
$1,500/moManagement · + ad budgetOne channel done properly: Google Search or Meta, with full call and conversion tracking, a landing page, and the monthly report. For a single service line or a first serious test.
Most clients
$2,500/moManagement · + ad budget
Growth
Google + Meta together: search captures demand, social creates and retargets it. Weekly creative testing and the kill/scale cycle across both channels.
Scale
$4,000/moManagement · + ad budgetFull stack, Google, Meta and TikTok, Shopping/Performance Max for catalogues, multiple service lines or locations, and creative volume to match. For accounts where ads are a primary revenue channel.
No percentage-of-spend fee at any tier: our pay never rises just because your budget does. Moving tiers is a scope conversation, quoted in writing, not an automatic escalator.
Minimum ad budget: $1,000 CAD per month, paid by you directly to Google and Meta. The free audit may recommend more for a competitive market; it never recommends less. If your market cannot support 30–50 tracked conversions a month, we will tell you ads are the wrong buy right now.
04What moves the price
"From" prices, explained honestly
Two prices on this page say "from", so here is exactly what sets the final figure, and what never does. The audit names the number and the reason before you commit to anything.
| Service | What sets the final figure | What never changes it |
|---|---|---|
| Websites · from $3,500 | Page count; a service site vs a store with a catalogue; how much copy and photography already exists. E-commerce and large rebuilds are sized by the audit, then quoted fixed. | The quote itself. Once agreed in writing, the build costs that, scope changes are priced and agreed before the extra work, not after. |
| SEO & GEO · from $1,200/mo | Number of locations, how much content your market needs, and how strong the competition already is in your category. | Your results. A good month doesn't raise the rate, and the rate never buys rankings; it buys the work, reported monthly. |
| Ads · $1,500 / $2,500 / $4,000 | The tier: channels, service lines and locations under management. Nothing else, the tiers are the whole price. | Your ad budget. Management is flat; there is no percentage-of-spend fee at any tier. |
| Automation · build $2,500–$5,000 | The $500 audit counts the systems and integrations your business actually needs, follow-up, booking, CRM sync, reviews, and the build is quoted fixed from that map. | Usage. No per-message or per-lead fees; the retainer is flat at $1,500/mo whether the AI answers ten leads or a thousand. |
If your scope lands outside a published range, you hear it at the audit stage, with the reason and the number in writing, never on the first invoice.
05Combinations
What typical stacks cost, added up in the open
Most clients don't buy one line of the table; they buy a sequence. These are the common combinations, priced with nothing but the published figures above.
The local starter
$3,500 once + $1,200/moWebsite + SEO & GEOA site built to convert, and the visibility work that feeds it. Month one is $4,700 if both start together; after that, $1,200/mo while the report earns it.
The growth stack
$3,700/moSEO + Ads together · + ad budgetAds Growth ($2,500) plus SEO ($1,200) as one engagement: paid leads now, organic cost per customer falling behind them. The price is the two published prices added together.
The never-miss-a-lead stack
$500 → $2,500–$5,000 → $1,500/moAutomation audit · build · retainerThe audit maps the leaks, the build closes them at a fixed quote, the retainer keeps the systems monitored and tuned. Added to any stack above, nothing has to be rebought.
Every combination starts the same way: the free audit, which names the first fix and the order we'd run the rest. You can stop after any single step, each one is priced to stand on its own.
06The terms
The terms, in plain English
A price is only half the deal; the terms decide what the price can turn into later. Ours fit on two lists.
Always true
- Prices in Canadian dollars (US prices in US dollars), and the proposal uses the figures on this page
- One-time work quoted fixed, in writing, before it starts, the quote is the invoice
- Ads management starts with a 90-day initial plan, then month-to-month; SEO and the automation retainer are month-to-month from day one
- Your ad budget paid by you directly to the platforms, on your card, in your account
- You own the website, the ad accounts, the data and the automation workflows
- A monthly report measured against the audit baseline, the standard you judge us by
Never
- No fixed term beyond the 90-day initial plan on ads management
- No setup fee in front of the published prices
- No percentage-of-spend fees that pay us more when you spend more
- No marked-up ad budgets, and no budget passing through our accounts
- No fees that appear after the proposal, scope changes are quoted and agreed first
- No prices "fitted to the prospect": the same list for a one-truck shop and a chain
07Proof
What these prices have produced
A price list is a claim; the ledger is the evidence. Excerpts below, the full cases, named where the client allows and in NDA format where it doesn't, are on the Results page.
+138%return on ad spend
ROAS up 138%, cost per acquisition down 35%, click-through above 2%, more than 2,000 purchases tracked, produced under the flat ads tiers above, not a percentage of spend.
Method: Meta catalogue campaigns rebuilt around segmented product feeds and weekly kill-and-scale testing.
$4.79per qualified lead · 159 leads
159 qualified leads at $4.79 each, including powersports financing, tracked end to end, from click to qualified application.
Method: search ads with end-to-end tracking for the finance leads, against a defined "qualified" standard agreed before launch.
−46%cost per lead
Cost per lead down 46% in the first 90 days, qualified leads up 25%, lead-to-booking up 15%, the same budget producing more booked patients.
Method: local PPC with call tracking + rebuilt booking pages.
CLIENT NAMES WITHHELD UNDER NDA, INDUSTRY, REGION, PERIOD AND METHOD SHOWN FOR EVERY NUMBER, AND WALKED THROUGH IN DETAIL ON A CALL.
08FAQ
Pricing questions, answered straight
Why do you publish your prices when other agencies won't?
Because price is the first honest filter, for both sides. If the published numbers don't fit your business, you find out in two minutes here instead of on a sales call, and if they do fit, the conversation starts at scope, not at budget games. The proposal you receive after the free audit uses exactly the prices on this page; if your scope is unusual, the audit says why and by how much, in writing, before any work starts.
Are these prices in Canadian dollars?
The main list on this page is in Canadian dollars; US prices are listed in US dollars in the US prices block. Your ad budget is the one exception to think about separately: it is paid by you directly to Google, Meta or TikTok, on your own card and in your own account, and it is never routed through us or marked up.
What is not included in these prices?
Two things, both named up front. Your ad budget, which you pay directly to the platforms. And any third-party subscriptions you choose to run in your own accounts, for example the automation tools your workflows live in, which are billed by those providers to you. Both are listed in the proposal before work starts; nothing else appears on an invoice later.
Can the price change after we start?
Not silently, and not by us alone. One-time work, websites and automation builds, is a fixed quote agreed in writing before it starts. Monthly services run at the published rate: ads management on a 90-day initial plan, then month-to-month; everything else month-to-month from day one. If you ask for scope beyond the quote, the change is priced and agreed in writing first. Fees that appear after the proposal are on our never list.
Is there a setup fee or a minimum contract?
No setup fee. The only fixed term anywhere is the start of ads management: a 90-day initial plan, then month-to-month. SEO, the automation retainer and every other monthly service are month-to-month from day one, and cancellation is in writing with 30 days' notice. The audit is free and comes first; the first dollar you ever spend is one of the published prices on this page. Websites and builds are one-time fixed work; if the monthly report stops earning its keep, you stop, and everything built stays yours.
Can we start with one service and add others later?
Yes, that is how most clients start. The free audit names the first fix, and you start there: a website, one ads tier, SEO, or the automation audit. Services combine at the same published rates, ads at the Growth tier plus SEO is SEO + Ads together at $3,700/mo, which is simply $2,500 + $1,200, and nothing has to be rebought or renegotiated when you add the next piece.
RELATED · PROOF
Results & Case Studies
The ledger the prices are judged against: every case in full, named where the client allows, NDA format where it doesn't.
RELATED · PILOT
Pay-Per-Lead Pilot
The lowest-risk entry on this page: no retainer, a capped volume, and a definition of "qualified" agreed in writing before launch.
09Start
Start with the audit. It's free.
The audit is where the published prices meet your actual scope: what's leaking, what we'd fix first, and the exact figure from this page that applies to you, recorded on video in 48 hours, yours to keep either way.
STEP 1
Free audit: 48 hours
Your site, ads, search and AI visibility and follow-up, recorded on video: what's leaking, what we'd fix first, what it costs. Yours to keep either way.
STEP 2
A fixed proposal
Built from this page's numbers, scoped to your business in writing, before any work starts, with no long-term contract attached.
STEP 3
Judge the monthly report
Calls, leads, cost per customer and revenue tracked, measured against the audit baseline. Month-to-month while the numbers earn it.
Pricing
Free audit
Every engagement starts here: the audit that prices your scope against this published list, so the first number you commit to is one you have already seen.
Get my free audit →